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Article: Stock Types

There are several types and/or classes of stocks that can be issued by a corporation.  The two most used are called common and preferred.  Common stock is given no priority or preference over other classes of stock.  Stockholders of common stock have the right to buy and sell those stocks as set forth in the corporation’s articles.  They are allowed to cast votes in accordance with the number of shares held (i.e. one share equals 1 vote).  In short, stockholders holding common stock generally have the same rights and privileges given all shareholders, and more specifically have the benefits of capital appreciation and dividends.
 

If you were to compare stocks to horses, you would likely view common stocks as the workhorse of stocks.  Corporation tend to use these types of stocks more frequently as they get the job done in terms of raising needed capital investment while ensuring the stockholder is granted certain rights and privileges as set forth in the articles of incorporation and by applicable state laws.  Preferred could be likened more to that of a thoroughbred racing horse.  While these horses could probably do the same things as a workhorse, an owner would likely reserve the use of the thoroughbred as a racehorse because the owner holds that horse in higher regards when it comes to his ability to win a race. 
 

As the owner of the racehorse probably paid a premium to buy, own and race that horse, so will the holder of preferred stocks.  Preferred stockholders have certain rights and privileges that set them apart from common stocks.    For instance, preferred stocks do not have the same potential for profit as a common stock, but they are more stable because they usually guarantee that the holder will receive a regular dividend payment of some sorts that is not tied to the market, like the price of common stocks are.  Prices for preferred stocks are usually tied to interest rate levels and tend to go up and down as  rates do.  For the privilege of this added security and stability, shareholders are often willing to pay a higher premium.    These additional safeguards are why many professional investors such as venture capitalists often like preferred to common stock when investing in a corporation.

There are several types of preferred stocks such as:

participating preferred stock – dividends on these types of stocks tend to increase, if during the year, common stock dividends exceed preferred.

adjustable-rate preferred – tied to Treasury bills (T-bills) or other rates, dividend payouts on these are usually based on the shifts in interest rates and are set by the corporation on a pre-determined formula.

convertible preferred – when issued, a price for conversion is set so that they can later be converted to company stock at a set rate.

Straight or fixed rate perpetual stock – no maturity date is listed for these stocks because dividend rates are set for the life of the stock’s issue.
 

It is not uncommon to find companies, intending to go through multiple rounds of financing, to issue multiple classes of preferred stock.  Privately owned companies tend to favor the use of preferred stocks, especially if they want to separate stockholder interest.  Another things to remember is if you intend to take your company public, the SEC and other governing bodies tend to frown upon preferred stocks being issued.
 

Your decision to issue one or several classes of stock is usually based on how attractive your shares may be to potential investors.  If you believe shares of common stock will sell well enough to raise the needed capital, there really is little reason to authorize the issuance of other classes of stock.  However, you may find that some investors may insist that their stock be given “special preference”, i.e. dividends, voting or liquidation rights that distinguish them from common stock holders. 

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