Forget the administrative and
legal reasons why you need stock certificates. Think of the employee. The most
important benefit you will ever provide your staff is ownership in your firm.
Providing stock ownership to employees is not only financially rewarding, it
sends them a very important message - that they are an important member of the
team and you value their contribution to the success of the firm. The
significance of the event is often overlooked by management and they often treat
the
issuance of stock like any other benefit. Spend around $25 to make sure
your employees receive a professionally designed
corporate stock certificate or you can spend a little bit more and have a
stock certificate specifically
designed for your company.
Another aspect of the stock certificate that is overlooked is the
corporate
seal. Once again you have a wide variety of choices available from
physical embossers to digital embossers. The seals are customized for your
company, while most firms just put the incorporation date, name of the company
and other corporate information, some firms opt to customize the embossers with
their logo or slogan. Particularly with
digital seals you have a wide
degree of flexibility and the cost of the custom seal is reasonable.
Once you have developed a professional stock
certificate that reflects the image of your company, you need to consider how
you will deliver the stock to the employees. Don't take this step too
lightly! This is a great opportunity for you to sit down with the employee
and make sure they know how valuable they are to the firm. Some employers
give the stock to the employee during the performance appraisal, we suggest you
do it at a different time. A performance appraisal is once a year event, getting
stock in some companies is once a year but in many it is less frequent.
Make sure you take the time to bring the employee to lunch or dinner and make it
a special event.
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